Category Archives: Marketing

Canada Post – Precision Targeter Tool

DID YOU KNOW – that using Canada Post’s Precision Targeter Tool you can reach also any target market using Direct Mail or Ad Mail. The Precision Targeter Tools allows you to look at look at areas by a Region, City, … Continue reading

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How To Guides – Advertising your business

Q: What do you think is a better advertising plan: $2,000 in direct postcards reaching roughly 3,500 people, or $2,000 in a newspaper ad reaching 750,000 readers? A: It depends entirely on what you say in your ad. If your … Continue reading

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Why Direct Mail Is A Smart Choice For Any Business!

While it seems like both technology and business publications are constantly writing about the latest social media trends, direct mail isn’t a topic that’s known for making headlines. However, just because the press isn’t infatuated with direct mail doesn’t mean … Continue reading

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Don’t Sell Your Marketing Short: Create a Great Offer!

The offer. It’s the backbone of a good direct mail campaign, and it’s what your recipients are looking for in the direct mail you’re sending them. That being said, creating that “great offer” may be easier said than done. We … Continue reading

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10 Direct Mail Secrets from the Pros!

For the past decade, many business owners have regarded direct mail as the ugly stepsister of print or broadcast advertising. Loud, misleading and cluttered pieces mailed anonymously to millions of prospects only served to reinforce this perception. Today, however, some … Continue reading

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Marketing With Print Is Greener Than You Think

When companies start making changes towards a more eco-friendly business environment, paper is often one of the first things to go. When you think about printing on paper products, your mind might conjure up images of a devastated, clearcut forest. … Continue reading

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8 Reasons Mail Succeeds in a Digital Age

I suppose information on why mail is still a relevant medium from the POST OFFICE is much like information from Dairy Farmer’s on the nutritional benefit’s of milk in that the cream will always rise to the top – oops … Continue reading

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Direct Mail Advertising using Canada Post – January Specials

For the month of January 2014 we are offering some incredible deals for launching your own Direct Mail Campaign.  Our services are offered in most built up areas throughout Ontario. Buy a 15,000 home direct mail campaign and receive an additional 10,000 homes … Continue reading

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Creating a new Facebook Company Page

Today I am starting to create my first Facebook Company page and I wanted to make note of it to document my success.  I have been using several different social media platforms for business over the past year and now … Continue reading

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Need help with your small business? Sales, Marketing, Structure?

Are you a small business owner in the Quinte area that is currently struggling in today’s every changing economy? I have an entrepreneurial background offering 5 years of small business experience and 13 years professional sales, marketing and operational experience. … Continue reading

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